Electronic Press Kits

If we break them down to their simplest concept, EPKs are materials you collate to then distribute for promotional purposes. So, if you’re in need of some sort of digital promotion and want to make it easy for the media to create a story about you, an EPK wouldn’t go astray. If you’re not sure where to start and want to understand more about our process, feel free to contact us and we can chat about concepts!

The answer to this really depends on why you’re creating a press kit in the first place.

If you’re creating a series or film, an EPK generally consists of a behind the scenes featurette, or more commonly now, a series of short episodes that each focus on different components of the production that are unique. For example, a horror film may want an EPK episode that focuses on the monster – exploring the mythos, concept creation and VFX – whereas a comedy series might do an episode where the cast talks about the funniest scenes they had to film.

If you’re a band or musician that needs an EPK, filming a live performance is generally the way to go. Generally, you just need highlights from one of your best shows, showing the hype and excitement, the energy of the crowd and the way you perform and interact as an artist. These are usually just a few minutes in length, with only a snippet of their most memorable song.

For actors, an EPK is generally a showreel used to show their range and versatility as a performer, but you may want to shoot bespoke scenes from well known films or scripts you’ve written to showcase the content as a proof of concept.

At Stranger Films we specialise in short-form digital content and believe every piece we create should be unique to the production. Our team will work closely with yours throughout the entire process, to ensure we create an EPK that perfectly tells your story. Our workflow includes assistance with concept development to maximise engagement with your audience, shooting on professional equipment to deliver broadcast quality content and using cutting-edge review technology to ensure smooth delivery of the final product. We can also optimise your EPK for a digital release and use 4K delivery if requested.

EPK content pricing depends very much on the scale of production you’re working in, but generally the crews are quite small. For narrative EPKs, the number of days on set will often be determined by the amount of content needed to be filmed, dictated by your number of episodes and topics. Generally, we like to do all our cast & creatives interviews across one or two days, then spend the rest of our time on your project shooting overlay / B-Roll.

EPKs for feature films and television shows sit anywhere between 15k – 50k AUD, depending on the scale, length and quantity of content.

EPKs for bands are usually between 3k and 10k AUD, depending on how many cameras and how many shows you need to film.

EPKs for actors are usually just editing days, billed at around $800 – $1100 per day, but shooting of unique scenes is usually priced on request.

Because every creative project is different – and on a different scale and budget – we are always happy to create bespoke packages that best meet our clients’ needs.