We created this video testimonial series to communicate the benefits and opportunities of the Go Global funding to small businesses. Featuring interviews and overlay from two Queensland based suppliers, these testimonial videos were shot in 1 day each, with a small crew, and edited on a tight turnaround to meet the program’s launch date. We delivered long and short versions for a variety of uses across social media.
Video testimonial content like this is a great way to advertise a program, competition or your business, as you can directly show the values and benefits your product or service has had to your customers. Nothing convinces people like a good story, especially with an emotionally engaging narrative and pretty pictures.
Challenge
Working with real people and businesses
Format
Vignettes
Concept
Chef’s table but for industry
Genre
Documentary
Result
Increase in applications
